Talking about very basics of SEO, it is the keywords that identify and explain the context of your website and it is the very precise case where you are to identity those very keywords which online users are likely to search on the search engines and find your online presence. Next step is to use those keywords to your website to have a keyword rich site with appropriate keyword density.
KEYWORD DENSITY
It is the common measure set by search engines to identify the relevance of a given page; in general it is assumed that the higher the keyword density the more relevant it is. However, the recommended density for major 2 to 3 keywords is 3% to 7% and on the other hand minor keywords should be below 1% to 2% mark, to make sure you are not exceeding the set limit try out the free keyword density checker.
Thus, keyword is an essential item for SEO and search engines which requires proper identification, finding and searching with appropriate keyword density to derive relevant traffic and results to your online presence, continue your quest to learn more on SEO – Why Keywords Are Essential For SEO Part 4 (Keyword Special Places)
Tags: search engine marketing, SEO